Today I want to talk to you about lead magnets, and in particular, the six different elements that contribute to creating an awesome lead magnet. Now, before I dive into that, let’s have a quick look at what is a great lead magnet.
Well, a lead magnet is fantastic if it does two things.
Firstly, it attracts quality leads for you in your business.
And secondly, if it also helps to convert those leads into sales later on down the line.